How to Get PRESS Kit
- Video: How to Work with the Media
- Video: How to Host a Community Event
- Podcast: How to Determine What is Newsworthy
- PDF: How to Write a Press Release
Want to generate more exposure for your apartment community? Look no further! Apartments.com covers what you need to know in this exclusive How to Get PRESS kit. By mastering these PR 101 basics, you’ll be sure to become a savvy media all-star in no time. Bookmark this page and come back often to see what’s new and continue to grow your PR repertoire.
How to Work with the Media: Getting exposure for your community in your local media can be a boon for business, help you stand out from neighboring communities and establish you as a leader. Watch this video to find out the Dos and Don’ts of working with the media as well as the Who, What, Why, Where and How to contact them.
How to Host a Community Event: Events are a great way to foster a sense of community within your apartment community. Watch this video slide show on how to plan a successful event your residents will want to attend – and never forget – by following a few key tenants: inspired ideas, perfect planning, constant communication and excellent execution.
How to Determine What is Newsworthy: Ever wondered what is newsworthy? Or better yet, how to get the media to cover your news? Get answers to these questions and more by tuning into this podcast entitled I Have News, Now What? where we discuss how to create news as well as the differences between news and advertising. Listen to podcast
How to Write a Press Release: Do you have information that you want to push out to the media, but aren’t sure how to get started or what format to put it in? We’re here to help and have put together a press release template that will not only guide you through process of putting one together step-by-step, but also help you frame it into a compelling story. Download PDF